About Treat Towel
Calm. Enrichment. Made Simple.
Dogs need more than exercise — they need mental stimulation.
Treat Towel was created to make scent-based enrichment easy, effective, and part of everyday life for dogs and their humans.
What Is Treat Towel?
Treat Towel is a scent-based dog puzzle toy designed to engage your dog’s strongest sense — their nose.
By hiding treats or kibble inside stitched pockets and folds, Treat Towel turns snack time into a sniff-and-solve game that helps dogs stay calm, focused, and mentally fulfilled.
It’s an enrichment tool, a slow-feeder alternative, and a boredom buster — all in one simple design.
Why Mental Enrichment Matters
Dogs experience the world through scent. When their nose is working, their brain is working too.
Scent-driven play helps:
- Reduce boredom and destructive behavior
- Ease anxious or restless energy
- Tire dogs out mentally (often faster than physical exercise)
- Build confidence and focus
- Create calm indoor routines
That’s why scent work is often recommended by trainers and behaviorists — and why Treat Towel focuses on mental engagement, not overstimulation.
How Treat Towel Works
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Place treats or kibble into the pockets
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Roll, fold, or tie the towel to adjust difficulty
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Let your dog sniff, search, and solve
Each session encourages natural “hunting” behavior and rewards your dog with both food and mental satisfaction.
Most dogs stay engaged for 15–20 minutes or more, making Treat Towel ideal for:
- The dog witching hour
- Rainy days
- Apartment living
- Calm indoor play
- Pre-meal enrichment
Designed for Real Life
Treat Towel was designed with everyday dog owners in mind.
- Durable for daily use
- Soft, flexible microfiber that’s easy to handle
- Machine washable for quick cleanup
- Adjustable difficulty for puppies, adults, and seniors
- Portable for travel, training, or on-the-go enrichment
Unlike bulky snuffle mats, Treat Towel folds easily, resists hair and crumbs, and fits seamlessly into your routine.
Great for All Dogs — Especially Scent Lovers
Treat Towel works for dogs of all ages and sizes, and is especially loved by scent-driven breeds like beagles.
Whether your dog needs help staying busy, calming down, or channeling their natural instincts in a positive way, Treat Towel offers a simple, rewarding solution.
Our Mission
At Treat Towel, we believe enrichment doesn’t have to be complicated.
Our goal is to help dogs feel calmer, happier, and more fulfilled — and to give dog owners an easy way to support their dog’s mental well-being every single day.
Hide treats. Let them sniff. Watch the calm unfold.
Contact us at help@treattowel.com